The Breast Center at Stanly Regional Medical Center

Through our business, we become connected to our clients and their families. Karen has been photographing Nicole and John Williams and their family for years and even hosted an IP party at their house recently. Nicole approached Karen about helping with the opening marketing campaign for The Breast Center at Stanly Regional Medical Center. The center is scheduled to open June 2010.

Bill Owens, creative director from Zander Guinn Millan, recruited survivors from within the employees of Stanly Regional Medical Center. With a group of seven women, Karen and Renda photographed group and individual images of the survivors at the Williams home a couple weeks ago. The images they choose will be displayed as large portraits around the building within the new Breast Center as well as using them for marketing materials.

Here are a few favorites and candids from the session...

"We've always used real people in our advertising and taken the home town approach to our campaigns."

IP is very proud to have been chosen for this project. We look forward to seeing the final product hanging on their walls!